Pinterest Reports Slowing User Growth in Q2, More Engagement Among Younger Audiences

Pinterest has published its Q2 2023 performance update, which shows some concerning signs for overall platform growth, though it is growing, which is a positive trend.

First off, on users. Pinterest added 2 million more users in Q2, taking it to 465 million monthly activities.

That’s Pinterest’s slowest growth rate in a year, though again, it is growing, which in itself is welcome news after the platform suffered a decline in usage following the pandemic bump.